General Manager – Hotel Operations

Staffmax is recruiting on behalf of our client for an experienced General Manager to oversee the operations of a branded hotel property in Wisconsin. This leadership role is responsible for driving operational excellence, maximizing financial performance, and delivering an exceptional guest experience. The ideal candidate will have a strong hospitality background, proven leadership abilities, and experience managing branded hotel operations within a fast-paced environment.

Key Responsibilities

Operational Excellence

• Direct and oversee all day-to-day hotel operations
• Ensure compliance with franchise brand standards, operational procedures, and QA requirements
• Maintain high standards of cleanliness, maintenance, and overall property presentation
• Lead by example in delivering exceptional guest service and operational consistency
• Ensure a safe, welcoming, and guest-focused environment

Revenue Optimization & Financial Management

• Drive revenue growth through strategic pricing, inventory management, and operational planning
• Focus on improving:
  • ADR (Average Daily Rate)
  • RevPAR (Revenue Per Available Room)
  • Occupancy performance
• Conduct monthly Profit & Loss reviews and implement corrective strategies as needed
• Meet or exceed financial and operational budget targets
• Identify opportunities for cost savings while maintaining service quality and guest satisfaction

Guest Experience & Reputation Management

• Lead initiatives focused on improving guest satisfaction and online reputation
• Monitor and respond to guest feedback across:
  • Online travel agencies (OTA platforms)
  • Guest review websites
  • Brand guest satisfaction platforms
• Implement service initiatives that encourage repeat business and guest loyalty
• Maintain strong audit and inspection performance

Leadership & Team Development

• Recruit, train, mentor, and inspire a high-performing hotel team
• Foster a positive culture focused on accountability, engagement, and continuous improvement
• Support employee development through structured coaching and training programs
• Drive employee retention and workplace satisfaction
• Conduct ongoing service and operational training aligned with brand expectations

Ownership & Strategic Communication

• Serve as the primary operational contact for ownership and stakeholders
• Provide regular reporting on financial results, operational performance, and market positioning
• Offer strategic recommendations to improve profitability and guest experience
• Align operational strategies with ownership objectives and long-term goals

Sales, Marketing & Community Engagement

• Support sales and marketing initiatives to increase occupancy and revenue
• Build relationships with local businesses, tourism organizations, and community partners
• Monitor market trends and competitor activity to maintain strong market positioning
• Identify opportunities to grow revenue streams and strengthen brand presence

Qualifications

• 3–5+ years of hotel General Manager or senior hospitality leadership experience
• Experience managing branded hotel operations preferred
• Strong understanding of hotel financials, forecasting, and P&L management
• Proven success driving occupancy, ADR, RevPAR, and guest satisfaction performance
• Excellent leadership, communication, and organizational skills
• Ability to lead teams and achieve measurable operational results

Key Performance Indicators (KPIs)

• Guest satisfaction and online review scores
• Brand audit and QA performance
• ADR, RevPAR, and occupancy growth
• Employee retention and engagement
• Budget achievement and profitability
• Operational efficiency and service quality metrics

Staffmax is an equal opportunity employer. We thank all applicants for their interest; however, only those selected for interviews will be contacted.